Theranos – A Case Study on Risk and Reputation Management
Until recently, no one could get enough of Theranos and the company’s founder, Elizabeth Holmes – the exceptionally young, self-made billionaire whose fortune has been made on a single sought after medical technology: an easier, faster and less invasive way to carry out blood tests. Indeed, Holmes, still in her early thirties, has been widely … Continue reading Theranos – A Case Study on Risk and Reputation Management
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